In an open letter to Rootstein's clients. our CEO, Andrea Bonaveri talks about why Bonaveri made the acquisition and what the plans are for the future of the brand.
Adel Rootstein had a flair for spotting fashion trends ahead of time. Her unique capability led to the creation of some of the world most iconic mannequins.
Bonaveri, the new owner of UK-based mannequin manufacturer, Rootstein, will reveal a revitalised creative direction for the brand at Euroshop in February 2020.
Bonaveri, the Italian-based mannequin manufacturer has acquired Rootstein, the famed UK brand following a deal between Italy, England and Japan. The acquisition will strengthen Bonaveri's position as a global leader in the high-end mannequin market.